The Right To Shower is soap with a difference. The profits from every bottle go towards bringing showers to people living on the street. In partnership with charities across the US the brand helps build mobile shower trucks that move around cities giving homeless people access to showers and other services. 

I was involved in creating all aspects of the brand from the logo design and bespoke typography to the product photography and in-store graphics. I also designed a visual takeover of Union Square subway station in NYC along with moving billboards in Times Square for the World’s Big Sleep Out fundraiser.